Wednesday, August 24, 2011

Etsy Marketing

One of the most important things to remember when faced with all aspects of your business is that you are your own best marketing agent. Who better to promote your product than you? Who else knows the sweat and tears of love that goes into creating your product?  Furthermore, who else can explain the benefits of your organic lip gloss or plaid Eco-friendly recycled purse?
Here are a few suggestions (and I’m sure you’ve heard them all) to further promote and market yourself and your product.

Wear and Use Your Own Product
Do you make handbags, jewelry, or lip gloss?  Is your claim to fame rainbow note pads or organic t-shirts? Whatever it is you do or make, utilize your own product in life.  Show it, love it, use it and promote it.  Someone will surely ask “Where did you get that cute t-shirt?”  Believe in your product and wear it to work to get it noticed!

Your Friends and Family Are Your Co-Marketers, Don’t Be Scared
I’m here to tell you that your family and friends are your best outlets for helping share your product.  Does someone in your family work a front desk at a busy company?  Adorn them with your jewelry and business cards.

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