Best Time is Now to Start an Online Business in 2011

1. You’ll never get laid off again. Tired of being a number on somebody else’s spreadsheet? That won’t happen once you start working for yourself. “Jobs used to be for life, and leaving a company to start your own could put your entire career in jeopardy,” says David Ronick, co-founder of UpStartBootcamp.com, a New York company that provides coaching, classes and information to first-time entrepreneurs. “Now the average job lasts about four years—if you can get one.” On the flip side, most start-ups don’t succeed and, while you won’t get fired from your own business, you might end up shutting it down and losing the money you invested. “You’ll probably take home a smaller salary, work harder and face higher stress levels, too,” Mr. Ronick says.


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